
What information is included in the written part of your post? As the author, do you feel that extra identifiers in your alt text would add contextual value to the rest of your content?įor example, let's say your content is about the history of Women's Suffrage. It also helps in this instance to think of your content as a whole.
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If the race, gender, ethnicity, sexuality, or another identifier for a person is relevant to the overall context of the image, feel free to add it. Identity and representation are complex and multi-faceted subjects that should always be treated with respect and care. This tip on writing effective image descriptions should be taken with a grain of salt since it was written by a white cis woman. If something does happen to be missing, figure out if it belongs in your post or your alt text. Once you've written your post and your alt text, is there any information still missing that someone should know about? Read your entire post and your alt text one last time before publishing everything to ensure that you're not excluding anything important from your content. You don't always need to duplicate information in your post and your alt text. This question is normally more relevant for situations where an image has flattened copy on it. What information is going into the written part of your post? If a key detail is already listed in your post, you may not need to include it in your alt text. Make sure that your alt text is descriptive enough to make your image accessible in a way that helps you meet those objectives and properly informs your followers. Think about what you're trying to achieve with your social media content.

What about your image is vital for someone to know? As the content author, you have the power to decide what details are important in not only your image but your entire post as well.

Just focus on writing an accurate description of your image to make it as accessible as possible. You should also remember that all of the below tips were written by someone who doesn’t rely on alt text to access digital images.īefore we jump into the tips, here are a few key questions to ask yourself when writing alt text: Something to always keep in mind when writing alt text is that it’s a completely subjective exercise and will vary image to image and creator to creator.
